A Great Strategy to Integrate a New Associate
By Imtiaz Manji on June 24, 2013 | 4 commentsMaking the decision to add another dentist to the practice is a huge commitment, which is probably why many dentist-owners wait too long before doing it. One of the worries that keep them from moving forward with a transition is the nagging question: Will there be enough work to keep another dentist busy?
Naturally, there is going to be a ramping-up phase before a new associate begins to perform at peak productivity. But there are things you can do to get the most out of those early months.
For instance, have the new doctor's arrival in the practice coincide with a big reactivation push where you contact every patient who has dropped off the recall radar and try to get to get them back in. Then have the new dentist perform the hygiene treatment.
If you are concerned about the new dentist objecting to spending their time this way, remind them that just about every dentist who starts a practice from the ground up starts out by doing it all – everything from clinical delivery to bookkeeping and janitorial duties. They also do their own hygiene. It is after all, a great time-honored way to get to know your patients and their clinical needs in a low-pressure atmosphere.
So having the new dentist start by performing hygiene duties on patients you are re-activating into the practice works on many levels. It is an ideal way for the associate to grow relationships while you get to grow the active patient base to support the new practitioner. And patients who were neglecting their oral health get reacquainted with the practice by enjoying some personalized attention with the new doctor. Everybody wins.
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June 24th, 2013
June 24th, 2013
June 24th, 2013
June 25th, 2013