Do Patients Understand Your Unique Value?
Patients believe that most dentists are good—and they're right. Dentistry as a whole has demonstrated consistently high standards so most people are confident...
Imtiaz Manji | 10 years ago ›
Why Clinical Photography Makes Sense
Have you ever finished a beautiful posterior composite with great primary anatomy, beautiful color match and pristine margins? Of course you have. Have...
Kevin Kwiecien | 10 years ago ›
Let Your Patients See the Value Behind the Curtain
Are you the same dentist you were when you graduated from dental school? If you have been in practice for 10 years or more I bet you would say that...
Imtiaz Manji | 10 years ago ›
Dental Insurance in the 21st Century
Put a group of dentists together and before long the discussion invariably turns to dental insurance. Today, if those dentists are in the states of Washington...
Gary DeWood | 10 years ago ›
Five Points of Clarity Before You Bring in an Associate
So you've made the decision to expand operations and bring in an associate. Congratulations. But now that you have arrived at that answer, there are a...
Imtiaz Manji | 10 years ago ›
Two Simple Secrets of Ideal Patient Retention
Patient retention is obviously one of the most fundamental things to master to achieve success in dentistry. It doesn't matter how good your clinical...
Imtiaz Manji | 10 years ago ›
Every practice has a protocol for their 'new patient experience' with first-time visitors. It's such a crucial subject that I have spent a lot of time...
Imtiaz Manji | 10 years ago ›
Being 'Up Front' About Patient Payments
In a recent article, I wrote about the importance of getting patients appointed for the nearest date possible after they agree to treatment. This way...
Imtiaz Manji | 10 years ago ›
The Most Underrated Value Creation Tool In Dentistry
The intra-oral camera, panoramic digital X-rays and other technologies like them are phenomenal tools when it comes to educating patients about their...
Imtiaz Manji | 10 years ago ›
How to Make a Long-Time Patient New Again
Dentists tend to love new patients because a new face in the chair represents new possibilities. Here is someone who has never been exposed to your approach...
Imtiaz Manji | 10 years ago ›
If you go anywhere in Africa, even to some of the most remote areas, you'll find signs for Bata Shoes. In fact in many places their market presence is...
Imtiaz Manji | 11 years ago ›
A Simple Tip for Talking About Fees
'That sounds great, doc, but how much will it cost?' If you're like a lot of dentists this is among your least favorite questions. And it's not because you...
Imtiaz Manji | 11 years ago ›