It's one of the most famous and successful behavioral experiments ever. It's been called the Marshmallow Test. In the late 60s, researchers at Stanford...
Imtiaz Manji | 12 years ago ›Why Dentists Should Never Take No For an Answer
What do you do when a patient says no to the treatment you have presented? If you're like many dentists you consider your job done, accept their decision...
Imtiaz Manji | 12 years ago ›Zirconia Restorations: Setting Expectations
It seems like whenever I am with a group of dentists discussing the latest and greatest advances in dental technology there are a lot of questions about...
Robert Winter | 12 years ago ›The First Rule of Competing in Today's Marketplace
Today's patients have more forces clamoring for their attention and wallet than ever before. They may have said 'I'll think about it' while they were...
Imtiaz Manji | 12 years ago ›A Fundamental Truth About Patient Loyalty
As a dentist you want to believe that your patients are loyal, and at least when it comes to hygiene and routine treatment, most of them are. But how...
Imtiaz Manji | 12 years ago ›The United States of Dentists [INFOGRAPHIC]
The ADA recently put out a list of the top barriers of access to dental care. Believe it or not, barriers of access to dental care not only stems from...
Denise Prichard | 12 years ago ›Concerns of Placing Margins Subgingivally
Placement of the margin supragingival, equigingival or subgingival is a decision that must be based on the situation. Some restorative situations require...
Mark Fleming | 12 years ago ›The Right Way to Introduce a Patient to a New Associate
Patients don't want to feel like second-class citizens in the practice, but that's what can happen when you introduce an associate and start to move long-time...
Imtiaz Manji | 12 years ago ›A Lesson in the Power of Suggestion
Take a look at what happened when Jimmy Kimmel sent someone out in the street to get people's reactions to what they think is the new iPhone:...
Imtiaz Manji | 12 years ago ›Monthly Spotlight [August/September]
With all of the great content offered by the Spear Faculty and guest writers each month, we want to make certain that you don't miss any of it. The following...
Abigail Pfeiffer | 12 years ago ›What Lies in the Third Dimension [Part II]
In a previous article I've discussed how using CBCT can help discover the source of a patient's pain. However, there are many other advantages to using...
John Carson | 12 years ago ›Something to Think About Before You Buy a Dental Practice
I have some important advice for dentists – particularly new dentists – who are about to buy a practice. It's advice that should seem obvious...
Imtiaz Manji | 12 years ago ›