The Problem With Being a Really Good Dentist
You get a new patient in the chair (always an exciting time) and you provide a comprehensive examination and diagnosis to the best of your abilities...
Imtiaz Manji | 12 years ago ›Every Visit Ends With a Choice
There is a fundamental truth of life in a dental practice, and it's easy to lose sight of: choice. Delivering comprehensive dentistry means spending a...
Imtiaz Manji | 12 years ago ›Why You Should Sweat the Small Stuff
When you enter an Apple store you don't get the hard sell from anyone because they don't have to. You were probably 'sold' on Apple long before you came...
Imtiaz Manji | 12 years ago ›It's easy to say that the national economy is suffering and that people simply aren't able to accept as much dental care as they used to. That's true...
Imtiaz Manji | 12 years ago ›How to Bring Patients 'Up-to-Date' on Their Dental Care
I'm sure you have at least a few patients like this. When they open wide, you see what I call a 'museum of dentistry.' From a dentist's perspective the...
Imtiaz Manji | 12 years ago ›Can You Spot the Two Patients in Your Schedule Ready for Ideal Care?
The equation that drives dentistry: How often you get to deliver ideal care is going to depend on what patients choose to accept. It's one thing to diagnose...
Imtiaz Manji | 12 years ago ›How to Turn an Emergency into an Opportunity
Your day is booked solid, and you're on track and on time. Then it happens – an emergency patient has to be squeezed in. It can feel like someone...
Imtiaz Manji | 12 years ago ›The First Rule of Competing in Today's Marketplace
Today's patients have more forces clamoring for their attention and wallet than ever before. They may have said 'I'll think about it' while they were...
Imtiaz Manji | 12 years ago ›One Simple Word That Drives Case Acceptance
I've been saying for some time now – in my recent e-books and elsewhere – that today's patients are savvy consumers and that they make...
Imtiaz Manji | 12 years ago ›Are You Having 'Value of the Mouth' Conversations?
Very few people plan for dental care in their budget, and case acceptance will always depend to some degree on affordability. However, affordability is...
Imtiaz Manji | 12 years ago ›What Can The Olympics Teach Us About Patients
Unless you're an avid swimming enthusiast I bet that you seldom follow swimming competitions. But in the last few days, millions of people are suddenly...
Imtiaz Manji | 12 years ago ›Every dentist, whether they think about it or not, has a line. It's a line represented by a dollar amount. Anything up to that line they feel comfortable...
Imtiaz Manji | 12 years ago ›